CLARA TAUSON & CROWNE PLAZA
Crowne Plaza Copenhagen Towers and Clara Tauson entered into a three-year partnership. The young and very talented tennis player travels around the world and with this hotel partner she was in safe hands.
FSG was the facilitator between the two parties, and are happy to once again, as they (f.reklame) did with Caroline Wozniacki back then, help a young and aspiring tennis comet with better conditions for her to be able to focus on the performances on court.
Crowne Plaza Copenhagen Towers and Clara Tauson was a great match and they created lots of co-branding synergies; they both have high international qualities, star quality, and for whom the only way is up and always wanting to be the best. Crowne Plaza Copenhagen Towers were happy to welcome Clara Tauson to the family and to be part of her journey wherever it takes her and to support her all the way.
For Clara Tauson who spends most of her time playing tennis, and trying to reach the top of international tennis, it was fantastic to now better be able to focus on her development, practice, and general performance instead of all the things outside the tennis court.
For the announcement and Clara Tauson meet & greet a press meeting was held Monday 15th of April 2019 at Hotel Crowne Plaza Copenhagen Towers, 20th floor. Clara was there to hit a few balls with the attendees, and she was of course available to answer questions. A very successful day which generated lots of media attention in the national media.